Indian garment exporters take ‘digital route’ to promote products abroad | Trade News India
Home » News » Trade News » Indian Garment Exporters Take Digital Route To Promote Products Abroad

Indian garment exporters take ‘digital route’ to promote products abroad


READ MORE ON AEPCIndian Garment ExportersTrade News India

Online Portal

Image Courtesy:

Garment exporters from India have turned towards e-commerce platforms in their quest to promote their products online and get assured payments. Reportedly, Apparel Export Promotion Council (AEPC) of India has already had several discussions with Alibaba – China’s leading e-commerce giant regarding the same.

As’s sellers are typically manufacturers and distributors, it will help Indian garment exporters to promote, design and customize their products online as per clients’ needs. The AEPC may also seek its online partner’s guidance for managing logistics in the future. Although there are more than 8,000 garment exporters registered with the council, less than 100 use online platforms to promote and sell their goods.

Also Read AEPC to be more active in coming days

Promoting garment exporters is high on the Indian Government’s agenda as they have been crippled due to lack of demand in the recent years. The partnership is expected to create end to-end solutions for exporters, especially the smaller ones who can’t keep huge inventory. The Thailand Government and Alibaba Group had recently signed a similar agreement to cooperate on a range of initiatives to develop e-commerce in the Southeast Asian nation. The same is expected to work for India and boost its exports.


Have some news? Let us know on

Comments are closed.

Recommended by Apparel Resources

Bangladesh’s leading labour union celebrates 34th founding anniversary

National Garments Workers Federation (NGWF), one of the leading labour unions in Bangladesh, celebrated its 34th founding anniversary on Saturday with the promise...

US Retailers anxious over trade policies’ impact on Vietnam imports

The new trade policies have become a major cause of concern for several American fashion makers and retailers. The policies are expected to...

Bangladesh’s Position as Preferred US Apparel Source Slips Further

Bangladesh has slipped down from fifth position to its current seventh position this year as a ‘preferred sourcing destination’ for the US apparel...

Sustainable Lyocell Fibre Market to touch US$ 1.5bn by 2024

US-based market research and management firm, Global Market Insights, has unveiled in a new report that the worldwide market of lyocell fibre is...

Iran, Rwanda Keen to Import Bangladesh RMG

Rwanda and Iran are keen to import readymade garment products from Bangladesh, stated a recent media report quoting the respective Ambassadors of the...

Ethiopia Focuses on Attracting Investment from Indian Textile

In its bid to invite investments from the Indian garment and textile sector, a contingent of top officials from the Ethiopian textile industry...

RITES, AMHSSC join hands to develop skilled labour in apparel sector

Rail India Technical and Economic Service (RITES), under Ministry of Railway; has joined hands with Apparel, Made-Ups & Home Furnishing Sector Skill...

Bangladesh’s Chittagong Port to operate 24/7 to ease trade

The Bangladesh government on Tuesday decided to keep the Chittagong Sea Port operational for 24 hours a day, and seven days a week...

ILO, EU pressurize Bangladesh to Amend Labour Laws by November

The International Labour Organization (ILO) and the European Union (EU) have reportedly set November 2017 as the deadline for Bangladesh to submit the...

European buyers: Bangladesh should go for value-added apparel

Already under stress after its garment exports recorded a meagre 0.20 per cent growth in the fiscal year 2016-17, the garment manufacturers of...