Orchestra debuts online in US, outlet to open soon | Retail News USA
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Orchestra debuts online in US, outlet to open soon


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Image Courtesy: shop-orchestra.com

Known for its innovative designs and quality, the French children’s and maternity fashion brand Orchestra has officially debuted in the US. Orchestra’s first-ever English language website (us.shop-orchestra.com) has been launched in the country with access to all of the brand’s hip infant/toddler and children’s fashion products.

According to Orchestra, the company is also slated to open its much-anticipated first US-based children’s fashion retail store at one of the largest malls in the country, King of Prussia Mall, 25 miles northwest of Philadelphia soon.

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“We are thrilled to finally introduce our unique and fashionable brand of children’s clothes and footwear to US customers,” commented Orchestra’s Director and Vice-Chairman, Agathe Boidin, adding, “Orchestra has experienced enormous success around the globe and we are looking forward to launching the brand in the United States.”

It may be noted here that Orchestra is trying to establish itself in the US as it is considered as the world’s largest and most profitable childrenswear market, worth approximately US $ 25 billion. In US, Orchestra’s outlet will be in operation in late May this year with its collection varying from new-born to size 14.


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