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Fashion brand Van Heusen inks deal with Amazon

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Van Heusen signs deal with AmazonIndia’s fashion forward power dressing brand, Van Heusen has signed a deal with Amazon Fashion e-store to exclusively launch its ‘My First Formals’ clothing collection for young professionals online.

Arun Sirdeshmukh, Head, Amazon Fashion, India told a leading Indian Daily, “Every time our customers visit Amazon Fashion, they will find a great and wide selection of fashion merchandise that suits their varied preferences. We are increasingly becoming a destination that fulfils every fashion need of our customers in India. The launch of ‘My First Formals’ line by Van Heusen on Amazon Fashion validates our constant efforts in that direction and we are excited to bring this line to budding younger professionals across the country through our platform.”

Also ReadVan Heusen introduces MagnaClick adaptive technology in men’s dress shirts

With the online launch, Van Heusen is extending itself to ‘young’ India who is set to enter a new world of exciting careers and opportunities. The unique collection fashionably introduces the never fading classic style with power packed details along with fine fabrics woven beautifully with fresh new tones.

 

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