Ascena reveals holiday season sales | Retail News USA
Home » News » Retailers News » Ascena Reveals Holiday Season Sales

Ascena reveals holiday season sales


READ MORE ON Apparel RetailerAscenaFinancial ReportHoliday Season

Financial Report

Image Courtesy:

Ascena Retail Group Inc, a US-based leading specialty retailer offering apparel, shoes, and accessories for women under the premium fashion segments, has announced its comparable sales for the holiday season . For the combined nine-week period of November and December, consolidated comparable sales of the retailer were down 4.4 per cent.

All four segments of the company are showing decreasing sales: Premium Fashion sales dropped (-) 4.2 per cent; Ann Taylor noted (-) 8.2 plunge; LOFT noted (-) 1.8 per cent decline; Value Fashion sales decreased by 6 per cent; maurcies (-) 7.1 per cent; and dressbarn (-) 4.6 per cent. Plus Fashion sales also down surged by (-) 3.7 per cent; (-) 5.1 for Lane Bryant brand; (-) 1.6 per cent for Catherine; and Kids Fashion sales dropped (-) 2.7 per cent.

Also ReadUrban Outfitters reports 3% rise in net sales

David Jaffe, President and CEO, Ascena stated, “We were disappointed by our overall Holiday performance. Outside of discrete peaks during the holiday season, we experienced stronger than expected store traffic headwinds. We are planning for upcoming challenges. We continue to aggressively work our Change for Growth enterprise transformation, and are focused on expense management opportunities to help us navigate the challenging environment.”


Have some news? Let us know on

Comments are closed.

Recommended by Apparel Resources invests £ 315.5 million in Farfetch

A strategic deal has been inked between Farfetch, a global fashion e-commerce platform and, one of China's biggest e-commerce companies, to help...

Nordstrom Rack to open in Wisconsin (US)

Nordstrom, US-based leading fashion specialty retailer, has announced to open a Nordstrom Rack store at Bayshore Town Center in Glendale, Wisconsin, USA. The...

Sears Canada files for bankruptcy

Sears Canada Inc. has announced that Sears Canada and certain of its subsidiaries have applied in Ontario Superior Court of Justice (Commercial List)...

Old Navy opens maiden store in Vietnam

Fashion brand Old Navy has opened its first store in Vietnam. The store, which is located on the lower B1 floor of Vincom...

The Children’s Place to open stores across Southeast Asia

The Children’s Place, the largest pure-play children’s speciality apparel retailer in North America, is all set to unveil new stores across Southeast Asia....

Burberry’s Chairman to depart

Sir John Peace, who has been the Chairman of UK-based global luxury brand Burberry since 2002, is likely to depart from the company...

Amazon India sees rise in demand for yoga fashion merchandise

E-commerce giant Amazon has witnessed increase in demand for yoga fashion merchandise in Indian market. The retailer has seen a growth of over...

Amazon now lets you try clothes before buying!

Buying clothes online sometimes becomes painful as the pair of shirt and trousers you bought, might just not fit. And then comes even...

Dollar General names new EVP & CIO

Dollar General Corporation, an American chain of variety stores headquartered in Tennessee, has announced appointment of Carman Wenkoff as Executive Vice President and...

C&A Europe appoints new CEO

COFRA Holding has announced appointment of Alain Caparros to the position of Chief Executive Officer (CEO) for its C&A Europe retail business, effective...