Giorgio Armani opens new Armani Casa flagship in Milan | Home Furnishing Italy
Home » News » Home Furnishing News » Giorgio Armani Opens New Armani Casa Flagship In Milan

Giorgio Armani opens new Armani Casa flagship in Milan


READ MORE ON Armani CasaExpansionGiorgio ArmaniHome Furnishing


Image Courtesy:

Italian luxury fashion designer, Giorgio Armani has lifted the curtains off a flagship store for his flourishing furniture business – Armani Casa, which will open its doors in the first week of April. The store opening coincides with Milan’s biggest furniture fair, the Salone del Mobile which also starts on April 4. The enormous store will house Armani’s luxury furnishing and extravagant home décor and be located on a prominent street in central Milan.

The new store will essentially become the largest one house Armani’s interior offering and expands over 1,500 square metres on four floors, with a retail capacity of 1,000 square metres and 16 confounding shop-windows. The ground floor will house unique cyclical pieces of furniture, lamps, sofas and accessories; the entresol will exhibit accessories, wallpaper and fabrics; the first floor highlights the permanent collection, with limited edition items together with the brand’s classics. However, the underground store will be a spectacle of tech products, kitchen solutions, bathroom fittings, upholstery and accent textiles.

The store is designed with the ability to customize whenever needed and uses enlarging platinum-coloured twin metallic mesh panels, reaching up to the 14 ft. ceiling as transient screens to isolate different sets. The light fixtures screened by fine platinum metallic mesh and transparent acetate panels on the walls give a glow to the whole atmosphere for a truly luxurious retail experience. The infamous triangulate lamp, which is the emblem of Armani/Casa, also takes a strong place in the interiors through carvings into the ground floor’s wooden panels.

Also ReadSalone del Mobile set to put its most fashionable foot forward in Milan

Giorgio Armani explains the story of the store saying, “Furniture design is an essential part of my lifestyle vision and with the new store, formerly the home of furniture manufacturer De Padova, and I have the chance to showcase my entire collection. It is a landmark store, though it is not colossal. I have imagined it as an atelier, fluid, versatile and constantly evolving”. De Padova is an illustrious housing design firm and furniture retailer, which earlier occupied the flagship that is situated on Corso Venezia 14.


Have some news? Let us know on

Comments are closed.

Recommended by Apparel Resources

Culp rolls out FY ’16 Financial Report

US-based Culp Inc., a leading circular knitter and marketer of mattress fabrics for bedding and upholstery fabrics for residential and commercial furniture, has...

Tuft & Needle gets ‘STANDARD 100’ certificate from Oeko-Tex

US-based Tuft & Needle has recently been certified with STANDARD 100 by Oeko-Tex association. This certificate indicates that one of the largest mattress...

IKEA taps Virgil Abloh for millennial-targeted furniture line

Founder and Creative Director of high fashion street-wear brand, Off-White and Creative Consultant to Kanye West’s Yeezy brand – Virgil Abloh is all...

IKEA to strengthen online operations

Sweden-based furnishing retailer IKEA is planning to sell its products on websites other than its own by next year. The idea is aimed...

IKEA opens door of its new Columbus store

IKEA, the global home furnishing giant IKEA, has opened its gates of its new store in Columbus on June 7. Members of the...

IKEA Canada to launch handmade collection

IKEA Canada, a leading home furnishing retailer, has announced partnership with Setsuné Indigenous Fashion Incubator, a Toronto-based social enterprise to co-create a limited...

IKEA acquires land in Bangalore (India) for its new store

Sweden-based global furniture giant has announced to open its third store in Indian city of Bangalore, Karnataka after Hyderabad and Mumbai. The furniture...

The Bedding Themes to focus on home market

The Bedding Themes (TBT), Noida-(India) based home furnishing manufacturer, which is into exports from last 18 years, is now shifting...

IKEA Group names Jesper Brodin as new CEO

Sweden-based global furniture giant IKEA Group has elevated Jesper Brodin as new Chief Executive Officer after his predecessor Peter Agnefjall decided to step...

Kathy Ireland broadens luxury furnishing footprint

Kathy Ireland’s international soft furnishing brand kiWW is increasing its footprint in the luxury retail market with the up-and-coming launch of the ‘Kathleen...